Tim's Coffee Shoppe Essay Example | Topics and Well Written Essays - 250 words

Tims coffee Shoppe - Essay ExampleThe product, price, placement, and promotion marketing criterion (Pride & Ferrell, 2012) informs the implementation of Tims consideration. The breakfast quiches will complement the need for a side product to the coffee offered by Tims Coffee Shoppe. Price adjustments would have to be undertaken in a manner that meets customer expectations. Moreover, the placement of the clean products fits into the already existing market, and promotions could be employed in marketing the new line of products at the Coffee Shoppe.The menu board at Tims Coffee Shoppe is commendable, but essentially in need of some improvements. Given the diversity and dynamism exhibited in the hot and cold beverage markets, Tims Coffee Shoppe should achievement on offering more and diversified coffee products. Also, customers should not be targeted as a general unit. Instead, Tims Coffee Shoppe should identify its customer segments and prove to meet the needs, tastes, and preferen ces of each identified segment. Finally, complementary products that Tims Coffee Shoppe intends to offer should be in a position to maintain the uniqueness of the business in the